Students at the University of Strathclyde have shown off a colourful Highland Cow assembled from discarded drinks cans for an art-led recycling campaign.
Working in partnership with environmental charity Keep Scotland Beautiful the students assembled 2,000 hand-painted aluminium cans for the ‘Colourful Coo’ at Rottenrow Gardens.
Heather McLaughlin, campaigns and social innovation manager at Keep Scotland Beautiful, commented: “This fun and creative stunt aimed to encourage students to think more about recycling and the life cycle of a can.
“We know there is a high recycling rate at the university but our latest Scottish Litter Survey has shown just how often people spot cans as litter across the country so there is still work to be done to encourage more people to dispose of their litter correctly – ensuring precious resources are captured and brought back to use in another form.”
The PixelCan art installation was developed with Every Can Counts, a non-profit communication programme funded by drinks manufacturers.